Senior Analyst of Affiliate Marketing - Calvin Klein

By Computersjobs

ICT

New York NY

Manhattan

Location: Manhattan, NY Design Your Future at PVH Senior Analyst of Affiliate Marketing - Calvin Klein POSITION SUMMARY: The Senior Analyst of Affiliate Marketing is responsible for supporting in the development, implementation, and analysis of affiliate marketing for Calvin Klein. The primary function of this role is to support the agency and communicating the strategy of our affiliate marketing and program to drive customer acquisition, customer reach, engagement, and conversion. Ideal candidate is a data-driven marketer with an understanding of the digital media landscape. The candidate must be experienced and comfortable reporting results. The Sr. Analyst of Affiliate Marketing will work alongside a talented and growing media team, and report into the Sr. Manager of Search RESPONSIBILITIES: Manage the day-to-day communication with the affiliate agency on promotional activities, business updates, business strategy, asset delivery, and goals In collaboration with the agency, monitor and report on portfolio performance daily, develop reporting and insight capabilities and processes to effectively assess progress and opportunities Work with external agency and counterparts within media team (SEM, SEO, social) for alignment and minimizing channel conflict Support Sr. Manager and Sr. Director in developing cohesive strategy across affiliate and to accelerate customer acquisition, revenue growth, achieve ROI goals, hit sales and traffic targets. Work closely with the agency to find brand-aligned affiliates Dig into channel data to drive testing, optimization and analysis to identify key levers and opportunities for improvements Collaborate with internal stakeholders UX, buying teams, brand marketing and creative teams to develop strategies and guide execution Communicate Performance to key stakeholders and cross functional teams to promote understanding of strategy, ROI and future opportunities Contribute to the overall performance marketing and growth strategy QUALIFICATIONS: 2-3 years of digital marketing experience at a retailer or agency within affiliate marketing Bachelor´s degree in business, marketing or related field Highly motivated self-starter Comfortable working independently to achieve a successful result Strong analytics and presentation skills Experience with Google Analytics, Adobe Analytics, or similar reporting tool Data, technical focused individual with web analytics experience Proficiency in MSFT Office. deep experience with data analysis in Excel Collaborative team-player yet comfortable with independence Can multi-task, prioritize, and balance time across brands, multiple partner relationships and internal initiatives on a daily basis while maintaining a profound attention to detail Relentless commitment to quality and efficiency ENVIRONMENT: Fast-paced, innovation-driven environment with emphasis towards cross-functional collaboration and partnership. We believe in a culture that provokes discovery and brave thinking. We strive to make a Type: Permanent Location: Manhattan, NY Country: United States of America Contact: Click apply Advertiser: PVH Reference: JS15848_20000_R44360-06DCBD07C777C69F3280724A1D9CDD5C